The Red Cliff Fish Co. logo expresses the brand in a form that is easily recognizable and powerful. The circle shape is especially apt as it represents the Tribe’s commitment to sustainable harvesting.
Red Cliff Fish Logo
A Superior Catch
The Red Cliff Band of Lake Superior Chippewa turned to Supervox to brand and market their new fishery and its catch. From naming to packaging and website design, we had a unique opportunity to help establish a business, create jobs, and sustain Tribal culture while introducing wholesale and retail customers to the bounty of the world’s greatest lake.
Red Cliff Fish Pocket Folder
A pocket folder introduces Red Cliff Fish Company to prospective wholesale fish buyers while holding additional informational materials.
Red Cliff Website Home
The Red Cliff Fish Company story is simple but powerful, and is reflected in the simplicity and clarity of its messaging.
Red Cliff Website Commitment
Supervox directed and commissioned the photography that appears on the website and print collateral.
Red Cliff Mobile View
The hub of the brand, the Red Cliff Fish Company website provides essential information about the catch and the Tribe that owns and operates it.
Red Cliff Hat
We created a variety of swag, including these popular caps.
Red Cliff Box and Bag
Packaging is an important touch point to communicate the Red Cliff Fish brand.
Red Cliff Van Wrap
Van and truck wraps create rolling billboards for Red Cliff Fish Company.